Marketing Communications Manager Job at Robert Half, Pasadena, TX

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  • Robert Half
  • Pasadena, TX

Job Description

Job Description

Job Description

We are looking for a Marketing Communications Manager to lead the development and execution of content and messaging strategies that align with our brand and organizational goals. Based in Pasadena, Texas, this role will collaborate with cross-functional teams to create impactful content for both internal and external audiences. The ideal candidate will bring creativity, strategic thinking, and strong project management skills to engage customers and employees effectively.

Responsibilities:
• Develop and implement a comprehensive content strategy tailored to various marketing channels, including sales materials, case studies, and customer testimonials.
• Oversee the creation and distribution of high-quality content in diverse formats such as written articles, videos, and presentations.
• Manage the content calendar to ensure timely delivery of materials and alignment with organizational priorities.
• Collaborate with technical experts and business development teams to craft compelling and accurate messaging.
• Optimize communication strategies to enhance audience engagement and clarity across all platforms.
• Guide employees in effectively representing the organization's brand and messaging through their communication channels.
• Monitor and refine marketing campaigns to ensure alignment with brand positioning and strategic goals.
• Lead initiatives to recognize customer value through tailored content like testimonials and value studies.
• Ensure all marketing efforts reflect the organization's brand identity and core messaging.
• Continuously identify opportunities to improve content quality and delivery methods.

• At least 10 years of experience in marketing communications or a related field.

• Expertise in developing and executing email campaigns and social media strategies.

• Strong skills in copywriting and content creation across various media formats.

• Proven ability to manage marketing events, including corporate and community initiatives.

• Experience with brand positioning and crafting compelling ad copy.

• Proficiency in managing complex marketing strategies and aligning them with organizational goals.

• Excellent project management skills to ensure deadlines and deliverables are consistently met.

• Ability to collaborate effectively with cross-functional teams and technical subject-matter experts.

  • Preferred experience in oil & gas industry or manufacturing setting
  • Microsoft Suite – advanced knowledge
  • Adobe Suites
  • Change Management certification

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